Category: Social recruiting
The fight for top talent throughout the country has never been tougher, and companies are struggling to recruit, hire, and retain the regional talent they need in order to succeed. To make things even more difficult, competition is no longer just limited to other companies in the direct line of business since ”Shared Services” positions such as IT, Finance, Marketing, and Customer Service constitute the majority of common positions that all companies must fill.
So what does a TA leader do when there is a substantial amount of regional competition for the same types of candidates? ... read more
At Seven Step, we don’t look at social recruiting as the bland practice of posting new jobs and related articles to a company’s existing corporate social accounts. Today’s digitally-savvy candidates expect to connect and interact directly with a company’s talent acquisition team, and we have a strong track record of implementing innovative campaigns that accomplish just that.
A couple of years ago, a major U.S. automaker with over 200,000 global employees wanted to implement their own social recruitment program. The car giant soon discovered this was easier said than done, and realized that dedicated time and manpower were required to run these new candidate-facing social accounts. In order to achieve the type of engagement needed to maintain a dedicated social recruitment platform, the company turned to our experts to assist.... read more
There's a lot of buzz in the talent acquisition world around talent communities. In fact, we recently wrote about how all employers actually already have a talent community. Nurturing a talent community can maximize an employer’s hiring potential, but how does an employer maintain those relationships?
First, we need to keep in mind that just because people are in your talent community does not make them active candidates. These members could be fans of your Facebook page, alumni, brand loyalists, or past applicants (from years ago). They can however represent your future hires. The stars have just not aligned quite yet. The ideal job opportunity hasn’t been opened (or pitched). The timing just isn’t right for the candidate to leave a current position or relocate. Or when they were looking 3 years ago, they didn’t yet have the skill set they have now. The key here is to maintain relationships, but to offer more than just job. How do you get prospects to enter into long-term relationships with you?
In this post, we’ll cover some of the methods various employers use to stay in touch with their talent base.... read more
As a newbie to the sourcing world I’ve tried out a variety of social media websites for sourcing, from the obligatory Twitter and LinkedIn to the roads less traveled like Facebook and Tumblr. The website I’ve found most helpful, not to mention the most fun to use, has definitely been Reddit. With its young IT geeks for hire, variety of free job boards, and industry-specific forums and “Ask Me Anything” threads with candid commentary about the fields we source for, Reddit is an incredibly useful social networking website for sourcers and recruiters.... read more
“Social” may have been the biggest buzzword among recruiters in 2012, and for good reason: 73 percent of companies made successful hires via social media channels during the last year, and job seekers’ use of social media is also on the rise. According to a 2012 Jobvite survey:
- 52% of job seekers used Facebook to help find work (up from 48% in 2011)
- 38% used LinkedIn (30% in 2011)
- 34% used Twitter (26% in 2011)
While many top companies have what we consider to be the top tools for social-media sourcing in place already – job sharing apps on postings and a career-specific presence on Twitter, LinkedIn and Facebook are the essentials –surprisingly few of them are actually using these tools effectively to engage with top candidates.... read more